Scientific, Holistic Health

BePure is a holistic health and nutrition company founded by Ben Warren, striving to provide people with the tools, education, inspiration and support they need to find optimal health and live energetic, happy lives.


Our philosophy

At BePure, we strongly believe health and wellness is holistic and not focussed on just one thing. In our years of practice we have found what we eat, how we move, how we sleep and how we think all cumulatively affect our health; in both negative and positive ways. The human body is an amazing and complex thing and we like to look at it from all angles so it can function optimally.

We believe in empowering people to adopt a simple, mindful and intuitive approach to wellness avoiding a quick fix mentality which does not address issues at their root cause. Our philosophy focuses on long-term lifestyle changes to support total health.

Health means many things to different people. At BePure health means having the energy do what excites you now and vitality and longevity for the future.

Our mission

Our mission at BePure is to help build a new future of personalised health. A world where individuals and their families have access to the knowledge, nutrition and support they need to live with optimal health in an environment free of chronic disease and illness.

We strive to help people on their journey as they resolve health concerns and find an abundance of energy to manage stress and thrive in modern life.

Our approach

Our approach is pretty simple. When it comes to optimal health it is all about making informed nutrition and lifestyle decisions based on your unique genetics – because we are all different.  

At BePure, we seek to empower New Zealanders with the education and tools they need for their optimal health. To do this we look at health from all angles and apply a holistic, three-tiered approach. Amazing health is the culmination of nutrition, nutrient support, lifestyle factors, stress factors and appropriate movement. So, we apply gold standard testing, high-quality, high-stregth nutritional support and scientific education to inform and guide you on your health journey. 

Our aim at BePure is to educate people about health and provide the tools needed to help achieve optimal health.

We help people identify which foods will support their metabolism to keep their blood sugar levels stable, as this is key to hormone health, energy and weight management. We look at what is driving health concerns, such as organ function or gut health, and then work with individuals to create a personalised, tailored plan.

We understand that no two people are the same and these factors need to be implemented in a way that works for the individual. We work alongside each person to help them find this balance.

View Clinic
Visit Store

A man on a mission

Ben Warren is one of New Zealand's leading nutritionists and holistic health experts. BePure is the culmination of his experience helping people find optimal health.


ben warren: a man on a mission

Recognised as a leader in his field with over 15 years of hands on experience, Ben Warren is one of New Zealand's most prominent nutritionists and holistic health experts.

Ben has made it his mission to build a new future of personalised health by empowering and educating New Zealanders on the importance of nutrition and living a healthy lifestyle. 

His passion is nutrition and its connection to health and wellness. Ben travels all over the world to learn the latest in nutritional health, testing, research and recommendations, founding BePure to share this knowledge with New Zealanders. 

Ben lives and breathes what he teaches. He enjoys traditional, nourishing practices in a modern setting. Currently he lives with his wife and two daughters on a 15 acre, organic farm in the Hawke's Bay where they grow over 80% of the food the family eats.

Ben is well known in New Zealand with over 40,000 people coming to see Ben speak at his nationwide live seminar events. He presented at Tedx Talk on health and longevity in the modern world.

Ben Warren's nutrition and health programme achieved amazing results in reversing the parameters of type two diabetes in a pilot study of 27 Maori people and this study was featured on 60 Minutes involving ex-All Black captain, Taine Randell.

Ben regularly features in the media, through TV, radio interviews, and writes a number of educational articles for various magazines and websites.

Through his work with one-on-one clients at the BePure clinic, he has developed the BePure range to assist with everyday, abundant health.

Ben currently works with BePure VLP clients from various backgrounds on their nutrition and lifestyle interventions.

Clients of the BePure Clinic's Havelock North and Auckland include people from various backgrounds. This includes supporting women with hormone health, fertility and weight management as well as elite athletes, Olympians and helping people to live with more energy each day. He has devoted his life to helping transform people's lives and improving their performance.

Training and experience:

  • Master of Science in Holistic Nutrition, Hawthorn University USA (MSHN)
  • BA (hons) Experimental Psychology, University of South Carolina USA
  • Registered member of International Organization of Nutritional Consultants
  • Level 2 Touch for Health Kinesiology (TFH)
  • Level 2 Emotional Freedom Techniques (EFT)
  • Continued personal research into soil agronomy

Ben is currently completing a PhD on the relationship between nutrition, metabolomics and mental health at Canterbury University under Professor Julia Rucklidge.

As seen in / media

Ben's knowledge and work has been included in a range of publications such as

  • Good Health Choices Magazine
  • Good Magazine
  • Remix Magazine
  • 60 Minutes. Documentary about a nutrition and wellness protocol designed by Ben which led to the reversal of the parameters of type 2 diabetes in a pilot study of 27 Maori people.
  • TEDx talk
  • Good Morning TV

For media enquiries or to discuss any speaking engagements with Ben please contact us.

View Clinic
Visit Store